Archive of Must-Read Articles

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How to Promote Yourself on Social Media Sites

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By David Wallace I was recently asked the question, “How do you market your company on social news / bookmarking sites without appearing like a spammer?” This is a great question — one that has a pretty straightforward answer but which also requires a lot of work. Why? Because it is easy to sign up for a social bookmarking site and simply submit your own “stuff.” Submitting your own stuff does however not guarantee that your efforts will be successful. There is actually a lot more to it. If I could sum up in two words how to be promote yourself on sites such as Digg, Mixx, StumbleUpon, Reddit, Twitter and the others without ac

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How to Target the Right Social Media Sites

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This is a guest post on targeting Social Media Sites is from Steven Snell. Steven writes about social media marketing at Traffikd. Most bloggers recognize the incredible potential that exists with social media marketing. Many want to maximize the traffic they receive from social media, so they add a Digg button to their posts or sign up for an account at StumbleUpon. What too many bloggers overlook is that Digg and StumbleUpon are just two of the hundreds of available options, and they may not be the best fit for every blogger. In order to get the most out of social media traffic you’ll need to put some thought into choosing the socia

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5 Steps to Become a Better Social Media Marketer

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From Daily Blog Tips If you want to be more effective with driving traffic to  your website or blog with social media, here are five steps that are sure to  improve your results. 1. Targeting the Right Sites There are hundreds or maybe even thousands of social  media sites that you could be using. Obviously no one has the time to use them  all effectively, and some of them aren’t worth your time anyway. One of the first things you will need to do is find a  few sites that will work well for you. Of course the larger sites like Digg and StumbleUpon are popular choices because of  the large traffic volumes that they send. B

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50 Ways to use Social Media, listed by Objective

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From Web-Strategist Chris Brogan, who continues to dazzle us with his thoughtful and helpful social media blog posts (I recommend subscribing to him) lists out “50 Ways Marketers Can use Social Media to Improve Their Marketing“. In twitter, Jon Burg suggests the lists could be segmented to further help understanding, I recommenced doing this by the 5 social computing objectives we’ve found at Forrester. I’ve taken Chris’s exact list, but have segmented it into the five objectives.  This way, you’re not randomly choosing tactics without first having a goal in mind.  Of course, the first thing to do is to first understand

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How to Set Up a Domino Effect of Traffic

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From Vandelay Design Do you think your blog doesn’t have enough traffic to become popular with major social media sites like Digg, StumbleUpon and del.icio.us? I don’t normally have a huge amount of traffic either, but I’ll show you how I was able to get over 34,000 unique visitors in two days without submitting the page to any of the sites mentioned above. And best of all, I think it is a strategy that many of you can duplicate. With dominoes, before the fun begins you have to strategically set up the pieces. You set them up to flow from one to the next, and to multiply from one into two. As the dominoes spread, those small multi

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